Printed In Less Than 60 Seconds With PastBook’s New iPhone Apps

05 APRIL 2016, AMSTERDAM, THE NETHERLANDS
Summary
PastBook launches two new iPhone apps - Facebook Photo Book and Instagram Photo Book - to automagically turn your social media pictures into beautiful digital and physical books, in one easy tap.

Amsterdam, April 5, 2016 – PastBook (https://www.pastbook.com), the premier experts in social memories preservation, awarded as one of the European fastest growing tech startups, today announced the release of two new apps: PastBook for Facebook Photo Book and PastBook for Instagram Photo Book. The apps enable users to instantly collect their Facebook or Instagram moments and turn them into a beautiful hardbound keepsake, with one easy tap. An eBook version of the book is also included for free with every printed order.

Available now on the Apple App Store, PastBook for Facebook and PastBook for Instagram help to bring social memories from online to offline on the go, in less than 60 seconds. The apps automagically arrange users’ Facebook or Instagram photos based on the time range that they set, making it possible to create photo albums that feature a particular story: a birthday party, a one-month trip, or a full year worth of memories with family and friends. Photo books range in price from USD $29 – $120, depending on size, and are being offered at a 30 percent discount in honor of the launch of the new apps. Watch brief videos to see how easy PastBook for Facebook Photo Book and PastBook for Instagram Photo Book are to use.

According to the recent report released by Facebook, the social network has more than 1,4 billion monthly active mobile users, and 823 million users access Facebook solely from their cell phones. As for Instagram, the company reports that it has 400 million monthly active users who access the site via mobile phone (47 percent) and via tablet (53 percent) — virtually no desktop usage is reported. With these numbers in mind, PastBook decided to bring its frictionless experience of the photo books creation to mobile. Last December the company released My Year – the app that compiles an entire year of Facebook or Instagram photos into a beautiful digital or physical photo book. The app immediately received a great response from the users: 40K+ app downloads and 100K+ Year Books Created in just one month after the launch (37% of which were shared on Facebook). These results proved that people are searching for a way to create photo books out of their social memories on the go.
The Photo Book Industry consumer market is more than one billion big – but still, Millennials are just a small part of it. That’s the untapped market that PastBook is addressing: the company doubled up its daily revenues with My Year app and is heading towards €2M+ Annual Run Rate in Revenue.

The main feature request from the users after the launch of My Year was the possibility to set a custom time range, up to the exact date, and that’s the reason behind the launch of PastBook for Facebook andPastBook for Instagram apps. The company is already working on implementing some of the features that are now available just on the web, like the possibility to create books from Facebook Albums, Pages and Groups, and using a particular hashtag on Instagram – staying committed to the same frictionless experience.

The books are easily customizable and can be also accessed from the web. Photo books are printed on silky, high-quality thick paper, and can include up to 1,000 photos on 500 pages. PastBook for Facebook and Instagram apps tap into the natural nostalgia and desire to preserve memories and experiences, helping users create a precious keepsake that immortalizes their social experiences.

“PastBook encourages social media enthusiasts to move beyond simply recording their daily lives, allowing them to permanently preserve their thoughts, memories, and photos. I’ve never created a photo book in my life before starting this company because I never had time for that. Now with PastBook, I can simply turn the last 10 years of the Life Moments I shared on Facebook or Instagram into a photo book with a simple push of a button – and I’m done in 60 seconds. There is no need to spend hours gathering photos and materials, tracking down digital files, writing endless captions and journal entries – actually, we already do that every time we post something on social media. PastBook for Facebook and Instagram Photo Book apps simply turn for me all those memories into a photo book – in one easy step.”

– Stefano Cutello, CEO and founder of PastBook

Download PastBook for Facebook Photo Book and PastBook for Instagram Photo Book in the Apple App Store or access it online via the Web here for Facebook and here for Instagram.
The Android version will come out by the end of the year; until then everybody can use the responsive web version.

The full PastBook press kit can be accessed here.

LINKS

PastBook Home Page: https://www.pastbook.com

PastBook for Facebook

PastBook for Instagram

Press Kit: https://www.dropbox.com/PastBook-press-kit

ABOUT PASTBOOK

PastBook (https://www.pastbook.com) is the expert resource for memory preservation. Founded in 2012, PastBook specializes in turning social media memories into high-quality, hassle-free photo books. The company developed PastBook for Facebook Photo Book and PastBook for Instagram Photo Book apps in 2016; apps geared specifically for mobile users, that collect Facebook or Instagram photos and create high-quality digital or printed photo books in less than 60 seconds.

PastBook is a privately held company headquartered in Amsterdam, The Netherlands. Read our blog, follow us on Twitter and Facebook, or learn more at https://www.pastbook.com.

All trademarks contained herein are the property of their respective owners.

Quotes
"“PastBook encourages social media enthusiasts to move beyond simply recording their daily lives, allowing them to permanently preserve their thoughts, memories, and photos. I’ve never created a photo book in my life before starting this company because I never had time for that. Now with PastBook, I can simply turn the last 10 years of the Life Moments I shared on Facebook or Instagram into a photo book with a simple push of a button – and I’m done in 60 seconds. There is no need to spend hours gathering photos and materials, tracking down digital files, writing endless captions and journal entries – actually, we already do that every time we post something on social media. PastBook for Facebook and Instagram Photo Book apps simply turn for me all those memories into a photo book – in one easy step.”" Stefano Cutello, CEO and founder of PastBook
Spokespeople
About PastBook

About the company: https://www.pastbook.com

Founded in 2012 in Amsterdam, as part of RockStart Accelerator (https://www.rockstart.com), PastBook has been named one of the ‘Hottest startup’s in Amsterdam” by Wired, nominated as “Rising Star” by Deloitte (Fast50) and listed as one of the “Top 5 Fastest Growing Tech Companies” by TheNextWeb (Tech5). It has also been featured by Facebook as Success Story.

PastBook is on a mission to help people preserve and relive memories, that are nowadays scattered between social networks and devices, by offering the most frictionless experience to create a beautiful photo book in seconds.

PastBook’s Intelligent Instant Photo Book platform automatically and intelligently selects the best photos from designated and instantly arranges them into a beautiful photo book, ready to be printed.



About the founder

Stefano Cutello – CEO
Former technical leader and scrum master at eBay Italy and entrepreneur since the age of 18, he came up with the idea of creating PastBook when browsing through a family photo album with his father. Having realized that he would not be able to recollect his own memories saved all over the Internet so easily, he decided to provide a platform for that.

In order to fully commit to the idea, he quit his job at eBay, relocated to Amsterdam, while having put all of his property in Italy for sale: his car, his motorbike and his house too.

Agile by definition, passionate about everything that has to do with technology, lateral thinker and an innate product developer. His motto: "hard work is the way to success".

http://www.linkedin.com/in/stefanocutello

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